
Your idea,
becomes the design.
AI turns your photographs and words into fashion designs. Get selected at a contest, get paid, become the designer.
See plans
Free 1 / Basic 1 / Pro up to 3 slots
ECHOES
A second self that wears your taste.
An Echo studies the pieces you save, the looks you vibe, and the designs you publish. Then it shows up wearing tomorrow's outfit.
StyleDNA
Your saved, vibed and published designs distill into the silhouettes, colours and textures of your Echo's eye.
Multiple slots
Pro gives you up to three Echoes. Switch between moods, personas, or seasons freely.
Today's look
Dress your Echo and the moment becomes a still image, a lookbook, or a short film.
STUDIO
One look. One book. One movie.
The same character in three forms — still image, lookbook, short film.

Echo Look
Dress a design onto your Echo.
Tap 'Dress your Echo' on any design detail. OWM merges design + Echo and returns a 9:16 portrait.

Lookbook
ProThree to five looks, one book.
Sequence multiple looks of the same Echo into a curated collection — by season, mood, or story.

Movie
ProAdd motion to the moment.
Turn a favourite look into a short film. The model walks, the fabric breathes.
CREATE
Six ways in.
Photograph, brief, spec, remix, collab. Different entry points; the result lands as a Design.

SNAP
One frame, one piece.
The AI reads the light, place and mood from a single photo and turns it into a design. The fastest way in.

FUSION
Two moments, one piece.
The shot you just took and the reference you saved — the AI fuses them into one cohesive piece.

EDITORIAL
Brief in words.
Write the world you want to see. The AI translates the brief into an editorial-grade design.

COMPOSER
Spec it, build it.
Silhouette, colour, fabric, motif — set the parameters and assemble the piece from a blueprint.

REMIX
Translate an existing piece.
Start from a saved design or something on the public feed, translate it into another voice.

COLLAB
Make something together.
Start from a mutual follower's published work and co-create. Credit is shared by default.
REFINE
Done is never final.
Run another pass on any generated piece. Iterative beats one-shot, every time.
EVENTS
Selected means paid.
Themed contests — hosted by OWM or by partner brands. Submit a Design or an Echo Look. Selected pieces are bought into the collection.
Design or Echo Look
Any creation mode counts, and so do the Echo Looks you produce from them. Multiple entries per person.
Selected → paid
Each contest declares its quota and rate up front. Selection triggers a direct bank transfer.
Transparent record
Selection is logged and winning pieces live on a permalink. The fact that you were picked is unrewriteable.

OWM #1: First Light
Make your morning into one outfit.
A single question — "your morning" — one interpretation per piece. Five works will be selected. OWM buys each at ¥5,000 and adds it to the permanent collection.
TRUST
Every piece carries its provenance.
Who made it, from what, when. A tamper-resistant record under every OWM design.
Aether Seal
A cryptographic provenance chain for every piece. AI-generation and its lineage are recorded immutably.
Watermark + HD download
Shares are always watermarked. Pro unlocks a clean high-resolution download.
AI moderation
Inappropriate content is filtered upstream of generation. Reporting works on every content kind.
Creator control
Public or private, COLLAB on or off, blocks, re-use rules — every gate is yours to set.
PRICING
Start small.
Free with one Echo. Move up when you want more.
Free
Try one Echo, daily.
- 1 Echo slot
- 20 generations / month
- Watermarked share
- Up to 1 contest entry / month
- DISCOVER, Stories, VIBE — all of it
Basic
Start using it for real.
- 1 Echo slot
- 50 generations / month
- Watermark-free download
- Unlimited REFINE
- Unlimited contest entries
Pro
Most popularFull Studio access.
- Up to 3 Echo slots
- 100 generations / month
- 3 Echo Movies / month (8s animated Echoes)
- Echo Lookbook (composite of multiple Echoes)
- Priority generation queue
- Unlimited REFINE
- Watermark-free HD download
- Unlimited contest entries
- Marketplace boost
All prices include tax. Subscriptions start via in-app purchase.
FOR BUSINESS
Accelerate your brand's design instinct.
OWM for Business — a separate service that retargets OWM's generative core for fashion brands. Brand DNA, multi-canvas, team approvals, proposal-quality concept output.
- Train the AI on your brand DNA, palette and motifs
- Team-wide co-edit and review/approval workflow
- High-res export, Drive sync, audit log
- Composition + colour + typography canvas for proposals
Custom contract. Inquiry-based.
FAQ
Things you might want to know.
A handful of questions from people just before they start.
Other questions: support@open-wardrobe-market.com

SOCIAL
Discover. React.
Stories at the top of HOME. A dedicated Echoes tab inside DISCOVER. A reaction surface with feeling, not just a heart.
Stories
Designs, Looks and Movies on the same daily story bar — the day's pieces from the creators you follow.
DISCOVER
Trending designs alongside a dedicated Echoes tab. See who is dressing whose Echo, how, and in what mood.
VIBE
Not just a heart. Tap and seven floating orbs appear — pick the feeling that fits.